2021 Movements and Trends
2021 Movements and Trends Webinar
2021 Movements and Trends Read More »
The day has come and it’s time to launch your product or brand—but are you ready? In this final episode of Spotlight: Concept to Shelf, experts will address the best practices when launching a product: timing, promotion, PR, reaching your audience, and creating a demand generation budget and strategy.
Beauty Independent Webinar Series – Episode 5 – Product Launch Read More »
This episode of Spotlight: Concept to Shelf, supported by Cosmetic Solutions, will give a step by step overview of what brands need to do to prepare for a launch, once their product is finalized. From channel strategy, to financial forecasting, to fulfillment, the expert panelists on this episode will give actionable insights into each consideration.
Beauty Independent Webinar Series – Episode 4 – Go-To-Market Strategy Read More »
It’s no secret that the beauty market is a crowded one. Nonetheless some brands are still able to break away from the pack—but how? Often, it starts from their initial analysis. In this first episode of Spotlight: Concept To Shelf, supported by Cosmetic Solutions, experts will delve into how to perform an effective market analysis,
Beauty Independent Webinar Series – Episode 1 – Market Analysis Read More »